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Elizabeth Shannon, an economics graduate from Sydney University, has worked for or consulted to a broad range of industries and companies including KPMG, Kelloggs and the NAB.

Shannon’s 20 year interest in personal development and alternative health focused on sleep in 1998 when she invented the dual-temperature Compatibility Blanket®, which featured on the ABC New Inventors TV program.

Surprised by the gap between sleep research and how insomniacs approach their problem, she developed sleep education programs housed in the cloud, accessible via the internet.

Her online web seminar series Sleep With The Experts, was attended by insomniacs and health care professionals from the US, UK, Japan, South Africa, New Zealand, India, Europe, Canada and Australia, and attracted national television coverage on Network 10’s 9am with David and Kim.

The book Sleep Mojo was released late 2011, followed by the Sleep Mojo Live weekend seminar.

It’s not just individuals who aren’t well informed on sleep and the effects of fatigue.  Corporate cultures are decades behind the technologies!

Elizabeth Shannon

Elizabeth Shannon

Elizabeth Shannon is the founder of Sleepless No More Pty. Ltd., a boutique consultancy focused on helping organizations navigate this treacherous economy through education; fatigue and productivity management; and proprietary sleep systems.

Many business challenges are presenting at the moment.  With monetary rewards off the table (and equity benefits reduced), organizations must provide meaningful non-monetary incentives to their top performers – knowing that layoffs have put further pressure on their remaining staff.  Longer working hours; a significant reduction in loyalty and trust; and less engaged staff are the result of the global financial crisis (GFC).  Businesses and their staff are shocked and hurting – and it’s affecting their stress and anxiety levels, depression, health and sleep.  It’s a vicious cycle.

The GFC is forcing organizations to look beyond outdated business success and remuneration paradigms.  Take, for example, women in the workplace.  Recent research is proving that companies that ‘do well by women’ are shown to have a higher return on investment (ROI) than companies that do poorly; those companies with a high ratio of women in top management have better resistance to the financial crisis; and work teams with a 50-50 men-women ratio increase productivity and counter ‘group think’.   And if you’re wondering what that has to do with sleep, we’ll show you the link, and the business opportunity.

There are proven ways that organizations can improve their bottom line through inexpensive cultural change.

Her next book, directed at business, promises to harden the so-called soft issue of fatigue!   It will be released December 2012.

Elizabeth Shannon is a leading educator on sleep and fatigue.  She is a frequent guest on TV and radio, featured on the Today Show, 9am with David and Kim, Radio 89.3 KPCC Southern California, 2UE, 3AW, 6PR, 4BC, The Age, The Sydney Morning Herald, The Herald-Sun, The Financial Review Magazine and numerous other publications.

Funny, pragmatic, even caustic, she’s guaranteed to wake you up about sleep.


Elizabeth Shannon can be contacted by email:

Sleepless No More Pty. Ltd.

56/1 Addison Road, Manly  NSW  2095.  Australia.


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